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Conference Sessions Why Can’t We Be Friends? – A Coopetition Model for Delivery World Class Mammography Service Support

  • Date/Time October 1, 2022 3:30pm - 5:00pm
  • Room Bondi
  • Presenters Perry Kirwan, Dan Adams and Ernie Oates
  • CEU Credits 1.5


In this course, participants will learning the following:
– How value based case continues to pressure healthcare delivery to be a cost out business
– How non-traditional alliance/service delivery mechanism might help meet these challenges
– Case Study of how your competitor can be your ally in service delivery design and execution

Session Abstract

In the ever-changing landscape of healthcare delivery, one thing remains a constant – HTM professionals must constantly design and execute ways to drive costs out of the delivery system while not compromising clinical quality. This course will provide a case study on how Banner Health created in an unlikely alliance with a competitor to do just that. Think your competitors can’t be friends with you? Think again. At Banner Health, we’ll show you an example of how we did it and knocked our service expenses in mammography by 30% without compromising quality.

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